Customers Will Only Love Your Brand When Google Loves It & Google Loves Pleasant User-Friendly Design.
Often, the new-age entrepreneurs think that “Graphic Design” is not an imperative part of the marketing campaign. This is a myth, but still, many entrepreneurs are living in that dilemma. From an SEO point of view, your website design and graphic design
affect your entire web presence.
As a fact, according to the Search Engine (Google), Graphic Designing is a creative blend of text, pictures, and advertisements. These days, the impact of graphic design is substantial. It is also dominating the SEO world.
SEO is nothing but a vital technique to increase traffic to your website. Majority businesses forget to incorporate some important tools such as graphic design and end up losing a good number of potential visitors.
Well, you might be wondering how graphic designing is related to SEO and how can it maximize the power of SEO. Scroll down here to know why graphic designing is important for SEO.
1) First Impression is Key
It is no secret that making the first impression is important to become an influencer in a particular niche. Well, who wouldn’t want their first impression to be a memorable one?
In the new-age era, everyone understands the value of the first impression. An appealing, engaging, well-illustrated, and sophisticated graphic design provides credibility. The first way to impress a new customer is by creating a pleasing visual impression.
If people find your website attractive, then only will they proceed further; otherwise, they will switch to some other website. So, we must say you should never underestimate the power of the first impression.
2) Build Business Identity
Creating a brand identity is one of the most critical tasks when it comes to building a business as the competition is too high. Attractiveness, uniqueness, and consistency are the three factors that can affect your identity.
Remember, in this contemporary world, creating your unique identity helps you shine in the digital market.
3) Appealing Brochure & Flyers
Brochures & flyers are two important tools of any marketing campaign, and it needs to be beautiful to attract a wide range of customers. Incorporating beautiful graphics and designs will help you garner the attention of your potential customers.
In SEO and social media marketing
, we often use images, so it is recommended to make them appealing and beautiful.
4) Convey the Deals, Message & Offer
You are running a business and want to promote it. Do you think the only-text promotion will work? Well, the text does work well as all content is king
, but what about designing stuff?
What if we combine the power of content and image? No wonder, the result will be surprising.
Try to integrate some attractive images and design followed by little text or offer, and you are good to go. Attractive images work great when it comes to grabbing the attention of the audience.
5) Make Your Blogs/Articles Super Attractive
Certainly, blogs, articles, and PR are imperative from the SEO point of view. A graphic designer is a great medium which can bring life to your simple blog.
Graphic design is no less than digital art, and it will give your blog a unique and creative look. This will easily help you stand out from others.
The chances are that the audience will start recognizing your blog by your featured image. A blog followed by a creative and appealing image will help you enhance the look of your website, and that is ultimately good for SEO.
Over the years, we have seen that people are adopting some of the essential elements of marketing campaigns but not “Graphic Design” as much. Maybe, they don’t yet realize the worth of integrating it into their marketing plan.